If you're a marketer who's ever felt overwhelmed trying to keep up with the tools and tech you’re supposed to know, you're not alone. Marketing today is powered by platforms like Salesforce Marketing Cloud, but most of the training out there is built for developers—not for real-world marketing professionals trying to get campaigns out the door, reports to leadership, and real results from digital investments.
That’s why I created Blue Cloud University—a learning space specifically built for non-technical marketers who want to make Marketing Cloud work for them, not the other way around.
Whether you're just getting started or you’ve been “making it work” for a while, Blue Cloud University offers an approachable, practical path to confidence and clarity. No jargon. No drawn-out lectures. Just clear, human-friendly lessons built around how marketers actually work.
So what makes this different?
💡 We teach strategy and execution. Most platforms will show you where to click. We’ll show you how to think—so your campaigns are smarter, your automations are purposeful, and your analytics actually drive better decisions.
🎯 Built for real-world marketing jobs. We focus on what you need to know to run successful campaigns, not just what helps you pass a certification exam (though we help with that too).
🎮 Engaging and hands-on. From interactive training games to creative exercises using our fictional brand, RollerBaby, you’ll get more than theory—you’ll practice what you learn.
📺 Watch and learn on YouTube. Our free YouTube channel is packed with short, insightful videos that help you level up one concept at a time. And we’re adding new videos all the time.
📬 And now, this Substack.
This space is where I’ll go deeper—sharing insights, behind-the-scenes tips, marketing commentary, and early access to new resources and tools we're developing. It’s where we get to think big, plan smart, and build community.
If you’re ready to cut through the noise, learn at your own pace, and get better at what you actually do every day, you’re in the right place.
👉 Subscribe now to stay in the loop, grow your skills, and take the next step in your marketing career—one smart, strategic step at a time.